Optimised press releases for greater traffic to your website.

SEO Press Release

Optimised press releases add the potential for increased traffic to your site from clients searching for your product and business in Australia, provide improved rankings overall and in News search engines, and increase your chances of additional press.

Search engine optimised press releases are one of the quickest and easiest ways to start generating more backlinks, higher keyword rankings, visibility and traffic for your website. Press Releases are a quick, cost-effective method of developing your external profile. They can be used frequently to announce news about your business or web site, and then forge long-lasting back-links that will attract visitors.

A properly optimised SEO press release will include your top keywords as well as links to your website. Once the SEO press release is distributed, it can get picked up by a wide range of news search engines, related web sites and channels including major search engines such as Google and Yahoo! Each time your press release gets picked up, it is reproduced on that site along with all of your keywords and links. This generates a good amount of quality backlinks to your site that will increase the page rank and link popularity of your website.

It is vital to have well-written, optimised press releases to increase your exposure and improve the visibility of your brand and company website. By optimising your online press releases, you’re not only reaching prospects, you’re placing your business in front of journalists who go online daily, using the news search engines to discover new stories and companies to cover.

In order to ensure your optimised press releases are effective, we thoughtfully choose keywords that target your audience while effectively writing search engine-friendly content that achieves a strategic balance between keyword density and positioning, length of the copy, and relevant original text.